Kettering Town Centre are celebrating today after receiving the news that they have been awarded the prestigious Purple Flag accreditation for its evening and night-time economy (ENTE) for the third time!
The award – similar to the Green Flag for Parks and Green Spaces and the Blue Flag for beaches – was presented at an awards ceremony at the Association of Town and City Management (ATCM) summer school on 26th June 2019 in Camden Town, London.
The Purple Flag Scheme recognises excellence in managing a thriving, safe and vibrant evening economy in the town centre. It assesses a wide range of factors including visitor attractions, things to do, levels of lighting, the clarity of signage, the level of crime and cleanliness standards.
Kettering was first awarded the Purple Flag in 2015, renewed in 2017, and once again awarded in May 2019 after assessors from Association of Town Centre Management (ATCM) came to visit the town centre and experienced first-hand the night-time offering. The assessment team were shown the wealth of facilities on offer for the evening visitor including a wide variety of restaurants, entertainment and culture as well as the pubs and clubs. They also undertook research about Kettering town centre and interviewed various people before they conducted their overnight inspection.
Achieving accreditation is more than a one-off prize as standards need to be upheld and maintained in order to retain the Purple Flag status. Since 2007, the programme has awarded the Purple Flag status to over 70 towns and cities in the UK and Ireland. Kettering are celebrating their successful renewal along with other Purple Flag areas including Dublin, Plymouth, Derby, Newcastle and Sligo.